About us
By Arq̱um Siddiqui & Sami
The Visionaries Behind Vigorescent
Every great fragrance carries a story — and ours began in the bustling heart of Karachi, where passion met precision. For almost two years, I immersed myself in the fragrance industry, working across marketing, production, and research. Each department taught me the delicate balance between art and science, from crafting an aroma to understanding the soul it leaves behind. Serving as a middle-level manager in every domain, I wasn’t just learning the trade — I was living it.
In September 2024, I chose to take a leap. Resigning from my role, I set out to build something that wasn’t just a business, but a vision — Vigorescent. My search for the finest perfume oils began, driven by the desire to create scents that could rival the world’s best while remaining accessible. Months of research, experimentation, and relentless pursuit followed. By January 2025, eight distinctive perfumes were ready — each one carrying unmatched projection, longevity, and elegance, all at a price point rarely seen for such luxury.
From branding to bottle design, packaging to photography, web development to intellectual property registration — every element of Vigorescent was crafted with my own hands and vision. And yet, I was never alone. My lifelong friend, Sami, stood beside me through each step, his support becoming an invisible note in the fragrance of our journey.
Today, Vigorescent stands ready to bring an international standard of perfumery to every home in Pakistan — and beyond. Our mission is simple yet ambitious: to offer high-end, sophisticated fragrances at prices that inspire loyalty, not hesitation. We believe that every customer should walk away not just satisfied, but with an unforgettable impression — one that lingers like a cherished memory.
— Arq̱um Siddiqui
Founder & Creative Director, Vigorescent